The company will use the new funding to develop offices in Asia and expand its global sales and marketing team.
Total Brand Security’s clients include leading players in the wines and spirits, pharmaceuticals, document transfer and electrical goods sectors.
The company supply anti-counterfeiting solutions to brand owners to prevent their products from being copied or entering into unauthorised channels known as ‘grey marketing’.
Company founder Adrian Simmons, said: “Counterfeiting crime is getting worse and worse, and is increasingly being used to provide finance for international organised crime or even terrorism.
“The secret is staying one step ahead of the fraudsters, which is a challenge.
“As soon as we develop technology to protect one particular brand, another more sophisticated method to get round the security appears or a new brand is attacked.”
Losses to the global economy from the trade in fake goods are estimated at $1 trillion, which suggests there is a massive worldwide demand for brand protection.
The company approached The Capital Fund a £50m venture capital fund that invests in fast-growth companies in the Greater London area, in March this year.
Mr Simmons added: “We were delighted with the speed of the fundraising process – following an initial approach in March, we had matters concluded by August.
Michael Kennedy from The Capital Fund managed everything very efficiently.
“While it is obviously important to get everything in place correctly, the Fund also made sure that this happened as smoothly as possible.
“The investment has come at a great time for us. We are in the process of developing a major presence in Asia, opening new offices in China, Thailand and Vietnam.”
© Crimson Business Ltd 2006
