A Suit That Fits, the online tailoring firm founded by 2009 Young Guns Warren Bennett and David Hathiramani, announced today the launch of ‘Load Your Lining’, a new option which will allow customers the option of personalised suit linings.
The new feature, which will cost £90, will allow users customising a tailored suit from the firm to upload their own images to be printed on the inner lining of the garment.
A Suit That Fits was founded by Bennett and Hathiramani in 2006 and offers bespoke suit tailoring over the internet at significantly reduced prices compared to high street tailors. The firm has gained a host of accolades since launch, including the BT Retail Week Technology Awards 2011 and the London Business Awards 2010, and was featured by Young Guns in 2009.
Mighel Critten, Product Development Manager for the firm, commented: “Our customers have always liked showing off a bit of personality by having a bright lining in their suit.
The new personalised printed lining takes this to a whole new level – people can show off their favourite pictures every day – making the suit a great talking point.”