'Personal Autobiography' service will use backing for international expansion
7 September 2012 13:54
Professional autobiography service Lifebook has secured £1.6m in early stage funding from venture capital group Octopus Investments, it was announced yesterday.
Founded in 2010 by entrepreneur Roy U Moed, Lifebook offers its customers a ghostwritten autobiography service conducted through interviews and consultations. The company claims that the experience is not only valuable for family and friends but can be a therapeutic experience for the participant.
The investment, from Octopus' series of Titan Venture Capital Trusts (“VCTs”), will be used to rapidly grow the business through sales and marketing with a view to expanding outside of the UK. Octopus ventures director Alan Wallace and Robert Scott Montcrief of the Octopus Venture Partners will join the board as part of the deal.
Alan Wallace from Octopus commented: “We are always delighted to uncover a unique business that is led by talented individuals. The LifeBook team is very committed to providing a high quality product and service that people get a lot of value from.
We were impressed with the company’s business model and we’re excited about its vision to scale the business in the future.”