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Browse articles
How David Mitchell’s comic rants helped make Bulldog the UK’s fastest growing male grooming brand
Simon Duffy, founder of male grooming brand Bulldog, reveals how online TV shows fronted by Peep Show’s David Mitchell helped the business t...
Marketing on a shoestring
The stories behind the winners of the ‘How Good is Your Marketing’ scheme
Bold moves
GB spoke to those who have dared to be different to bring you some tips on gutsy marketing
Increasing customer loyalty
We asked the experts for their tips on how to keep your customers coming back for more
Do your homework
Our guide to making the most of market research, whatever your budget
Taking on the big boys
GB asks leading entrepreneurs how to win market share with a new brand
Market research: how to make it work
Market research is not just the domain of the blue-chips, says Brainjuicer's John Kearon
The Secret Diary
of a part-time marketing director
Corporate entertainment
What is it Corporate Entertainment? Entertaining clients or prospective clients to a great day or night out is a tried and tested method of boosting sales and retaining business. C...
I went naked to sell my products
How far would you go to promote your brand?
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