David Soskin
Wiley
£14.99
David Soskin, former CEO of Cheapflights and chairman of mySupermarket.co.uk, knows first-hand the problems associated with building a business online.
In Net Profit, he aims to reassure and inspire both would-be start-ups and established businesses by sharing the secrets of his success in this easy-to-read and informative book.
The book is based around eight themes and explores the internet’s early years, business models, funding opportunities and the global potential for businesses. While this book won’t solve all your online dilemmas, it does provide an excellent introduction into how to make money in the digital world.